Conscious luxury: Exploring ITC's Tender collection, made with recycled polyester
In today’s conscientious world, the move toward mindful living urges us to seek eco-friendly options while refusing to compromise on luxury. Enter the Tender collection— a beautiful synergy between conscience and comfort. Each carpet within this collection is made using 100% recycled polyester yarn.
THE ESSENCE OF TENDER LIVING
At the heart of the Tender collection lies our dedication to reshaping luxury while using materials selected for their potential to reduce reliance on virgin resources. Tender by name and nature, these carpets are crafted especially for individuals who crave indulgent softness and thoughtful material choices.
Rudy Eggermont, ITC’s Product Development Manager, shares: “With the Tender collection, our aim was to create carpets that not only feel soft to the touch but are also made with a higher share of recycled content. By centring our design process around consumer needs, we’ve developed a collection that taps into the Soft Living trend—a way of life that brings comfort, beauty and meaning to interior spaces.”
REVEALING THE COLLECTION
The Tender collection comprises six distinct products—Aura, Bloom, Synergi, Symbio, Bliss, and Feliz. Each carpet combines luxurious comfort with recycled-content yarns while offering a diverse range of colours and textures to complement various interior design preferences. From loop piles to cut piles and uni-coloured to two-toned schemes, the collection offers versatility in design.
SUSTAINABILITY IN EVERY THREAD
RECYCLED POLYESTER YARN
What sets the Tender collection apart is its use of recycled polyester. Choosing recycled polyester over virgin material reduces reliance on virgin raw material resources
COLOURS THAT SOOTHE THE SOUL
The colour palette of the Tender collection reflects earthy tones, inspired by the natural world. These hues aren’t just visually appealing—they also evoke a sense of well-being, creating a harmonious connection between your space and the environment.
EXPERIENCE COMFORT, CHOOSE RESPONSIBLY
Your journey to conscious luxury begins with our Tender collection. Discover a collection made with a higher share of recycled content, without compromising on softness or design.
